{"id":1389,"date":"2019-04-21T18:13:33","date_gmt":"2019-04-22T01:13:33","guid":{"rendered":"http:\/\/musicnow.iprorecords.com\/?p=1389"},"modified":"2022-05-12T16:45:41","modified_gmt":"2022-05-12T16:45:41","slug":"bts-scores-third-no-1-album-on-billboard-200-chart-with-map-of-the-soul-persona","status":"publish","type":"post","link":"https:\/\/musicnow.iprorecords.com\/?p=1389","title":{"rendered":"BTS Scores Third No. 1 Album on Billboard 200 Chart With &#8216;Map of the Soul: Persona&#8217;"},"content":{"rendered":"\r\n<script>\r\nif( document.getElementById( \"builder-styles-css\" ) ) document.getElementById( \"builder-styles-css\" ).insertAdjacentHTML( \"beforebegin\", \"<link rel='stylesheet' href='https:\/\/musicnow.iprorecords.com\/wp-content\/themes\/themify-music\/themify\/themify-builder\/css\/themify-builder-style.css' type='text\/css' \/>\" );\r\n<\/script>\r\n\t\t\t\n<h3 class=\"wp-block-heading\">Plus: Anderson .Paak and Beyonc\u00e9 debut in the top 10.<\/h3>\n\n\n\n<p><a href=\"https:\/\/www.billboard.com\/music\/bts\">BTS<\/a>&nbsp;captures its third No. 1 album in less than 12 months on the&nbsp;<a href=\"https:\/\/www.billboard.com\/charts\/billboard-200\">Billboard 200<\/a>&nbsp;chart, as&nbsp;<em>Map of the Soul: Persona<\/em>, debuts atop the list. The seven-track set, which was released on April 12, starts with 230,000 equivalent album units earned in the U.S. in the week ending April 19, according to Nielsen Music \u2014 a career-best week for BTS. Of that sum, 196,000 were in album sales \u2014 another career-high week for the South Korean pop group.<\/p>\n\n\n\n<p>The Billboard 200 chart ranks the most popular albums of the week in the U.S. based on&nbsp;multi-metric consumption as measured in equivalent album units. Units are comprised of traditional album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA). The new&nbsp;April 27-dated chart (where<em>&nbsp;Persona<\/em>enters at No. 1) will be posted in full on&nbsp;<em>Billboard<\/em>&#8216;s websites on April 23.<\/p>\n\n\n\n<p>Of\u00a0<em>Persona<\/em>\u2019s first-week units, 196,000 were in album sales, 8,000 in TEA units, and 26,000 in SEA units. The latter figure translates to 37.4 million on-demand audio streams for the set\u2019s songs.<\/p>\n\n\n\n<p>Let\u2019s take a look at some of the notable achievements BTS notches with the arrival of&nbsp;<em>Persona<\/em>.<\/p>\n\n\n\n<p><strong>Third No. 1 Album in Less Than 11 Months:<\/strong>&nbsp;Some acts take years to accumulate three No. 1 albums, but for BTS, the group needed just under 11 months. Starting from the week they got their first No. 1,&nbsp;<em>Love Yourself: Tear<\/em>&nbsp;(June 2, 2018-dated chart), continuing through second No. 1,&nbsp;<em>Love Yourself: Answer<\/em>&nbsp;(Sept. 8, 2018), and now with&nbsp;<em>Persona<\/em>&nbsp;(April 27, 2019), that\u2019s a span of just under 11 months.<\/p>\n\n\n\n<p>The last act to score three No. 1s&nbsp;<em>faster<\/em>&nbsp;was&nbsp;<a href=\"https:\/\/www.billboard.com\/music\/future\">Future<\/a>, when he logged his first three No. 1s in just six months and three weeks with&nbsp;<em>DS2<\/em>&nbsp;(Aug. 8, 2015);&nbsp;<em>What a Time To Be Alive<\/em>, with Drake (Oct. 10, 2015); and&nbsp;<em>Evol<\/em>&nbsp;(Feb. 27, 2016).<\/p>\n\n\n\n<p>Notably, before Future\u2019s feat, the&nbsp;ensemble cast of the Fox TV series&nbsp;<em>Glee<\/em>&nbsp;notched all three of its No. 1 soundtracks in just one month and three weeks in 2010.&nbsp;<em>Glee: The Music \u2014 The Power of Madonna<\/em>, bowed at No. 1 on May 8, 2010&nbsp;and was quickly followed by the chart-topping&nbsp;<em>Glee: The Music, Volume 3 \u2014 Showstoppers<\/em>&nbsp;(June 5, 2010) and&nbsp;<em>Glee: The Music \u2014 Journey to Regionals&nbsp;<\/em>(June 26, 2010).<\/p>\n\n\n\n<p><strong>First Group Since the Beatles to Earn Three No. 1s in Less Than a Year:<\/strong>\u00a0It\u2019s uncommon for any act to tally three Billboard 200 No. 1s in less than a year. How rare? Before BTS, the last traditional\u00a0<em>group<\/em>\u00a0(excluding the\u00a0<em>Glee<\/em>\u00a0ensemble, whose multiple cast members rotated) to log three leaders within such a quick span was the\u00a0<a href=\"https:\/\/www.billboard.com\/music\/the-beatles\">Beatles<\/a>\u00a0in 1995-96, when the band\u2019s archival releases\u00a0<em>Anthology 1<\/em>,\u00a0<em>Anthology 2<\/em>and\u00a0<em>Anthology 3<\/em>\u00a0all debuted at No. 1 in a stretch of 11 months and a week (between Dec. 9, 1995 and Nov. 16, 1996).<\/p>\n\n\n\n<p><strong>Fastest Accumulation of No. 1 Albums by a Group Since the Monkees in 1967:<\/strong>The last group to collect three No. 1s at a faster pace than BTS was the&nbsp;<a href=\"https:\/\/www.billboard.com\/music\/the-monkees\">Monkees<\/a>&nbsp;in 1967, when the quartet reached No. 1 with&nbsp;<em>More of the Monkees<\/em>&nbsp;(Feb. 11, 1967),&nbsp;<em>Headquarters<\/em>&nbsp;(June 24, 1967) and&nbsp;<em>Pisces, Aquarius, Capricorn, and Jones LTD.<\/em>&nbsp;(Dec. 2, 1967) in just nine months and three weeks. (Dates mark each album\u2019s first week at No. 1.)<\/p>\n\n\n\n<p><strong>The Fourth Mostly Non-English Album at No. 1 in the Past Year:<\/strong>&nbsp;<em>Persona<\/em>, like BTS\u2019 previous two No. 1 albums, is performed mostly in the Korean language, with bits of English. In the past year, aside from BTS\u2019 three leaders,&nbsp;<a href=\"https:\/\/www.billboard.com\/music\/andra-bocelli\">Andrea&nbsp;<\/a><a href=\"https:\/\/www.billboard.com\/music\/andra-bocelli\">Bocelli<\/a>\u2019s mostly all-Italian-language album&nbsp;<em>Si<\/em>&nbsp;<a href=\"https:\/\/www.billboard.com\/articles\/columns\/chart-beat\/8483107\/andrea-bocelli-earns-first-no-1-album-billboard-200-chart\">also led the list<\/a>&nbsp;(Nov. 10, 2018).<\/p>\n\n\n\n<p><strong>BTS\u2019 Biggest Week Ever, Fourth-Largest Week of 2019:<\/strong>\u00a0With 230,000 equivalent album units earned,\u00a0<em>Persona<\/em>\u00a0captures BTS\u2019 biggest week ever in terms of total units, the second-biggest week of 2019 for a group and the fourth-largest frame of 2019. BTS\u2019 previous best was logged with the debut week of\u00a0<em>Love Yourself: Answer<\/em>, which began with 185,000 units. The only larger weeks in 2019 were tallied by the opening frames of\u00a0<a href=\"https:\/\/www.billboard.com\/music\/ariana-grande\">Ariana Grande<\/a>\u2019s\u00a0<em>Thank U, Next<\/em>\u00a0(360,000 units),\u00a0<a href=\"https:\/\/www.billboard.com\/music\/billie-eilish\">Billie\u00a0Eilish<\/a>\u2019s\u00a0<em>When We All Fall Asleep, Where Do We Go?<\/em>\u00a0(313,000) and\u00a0<a href=\"https:\/\/www.billboard.com\/music\/backstreet-boys\">Backstreet Boys<\/a>\u2019\u00a0<em>DNA<\/em>\u00a0(237,000).<\/p>\n\n\n\n<p><strong>BTS\u2019 Largest Sales Week, Second-Biggest Sales Week of 2019<\/strong>: BTS easily claims its largest sales week for an album, as\u00a0<em>Persona\u00a0<\/em>sold 196,000 copies in its first week, beating the act\u2019s previous high with the opening week of\u00a0<em>Love Yourself: Answer<\/em>(141,000). In 2019, the only album to log a bigger sales week was Backstreet Boys\u2019\u00a0<em>DNA<\/em>, with 227,000 copies sold in\u00a0<a href=\"https:\/\/www.billboard.com\/articles\/columns\/chart-beat\/8496211\/backstreet-boys-first-no-1-album-20-years-billboard-200\">its premiere frame<\/a>.<\/p>\n\n\n\n<p><em>Persona&nbsp;<\/em>likely got a boost in sales from devoted fans who purchased multiple CD copies of the album, as it was released in four different collectible packages (following a similar release strategy for the&nbsp;<em>Love Yourself<\/em>&nbsp;series of albums). The four versions of the CD package for&nbsp;<em>Persona<\/em>&nbsp;all came with the same CD album, but the paper goods inside the package (including a poster, booklet and trading cards) vary.<\/p>\n\n\n\n<p><strong>A Third Week With Over 200,000 Units at No. 1:<\/strong>\u00a0With 230,000 units earned in its first week,\u00a0<em>Persona<\/em>\u00a0gives the Billboard 200 its third week in a row where the No. 1 album has tallied more than 200,000 units.\u00a0<em>Persona<\/em>\u00a0follows the chart-topping arrivals of Khalid\u2019s\u00a0<em>Free Spirit\u00a0<\/em>(202,000) and Eilish\u2019s\u00a0<em>When We All Fall Asleep\u00a0<\/em>(313,000). The last time the No. 1 slot had three weeks in a row of 200,000-plus weeks was Aug. 18-Sept. 1, 2018, when\u00a0<a href=\"https:\/\/www.billboard.com\/music\/travis-scott\">Travis Scott<\/a>\u2019s\u00a0<em>Astroworld<\/em>\u00a0clocked its first two weeks at No. 1 (537,000 and 205,000 units) and Grande\u2019s\u00a0<em>Sweetener<\/em>\u00a0debuted (231,000).<\/p>\n\n\n\n<p>At No. 2 on the new Billboard 200, Eilish\u2019s&nbsp;<em>When We All Fall Asleep<\/em>&nbsp;is steady at No. 2 for a second week with 98,000 equivalent album units (down 17%).&nbsp;<a href=\"https:\/\/www.billboard.com\/music\/khalid\">Khalid<\/a>\u2019s&nbsp;<em>Free Spirit<\/em>&nbsp;slips from No. 1 to No. 3 in its second week, with 82,000 units (down 59%).<\/p>\n\n\n\n<p><a href=\"https:\/\/www.billboard.com\/music\/anderson-paak\">Anderson .Paak<\/a>&nbsp;claims his first Billboard 200 top 10, as&nbsp;<em>Ventura<\/em>&nbsp;debuts at No. 4. The set, which features guests ranging from&nbsp;<a href=\"https:\/\/www.billboard.com\/music\/smokey-robinson\">Smokey Robinson<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/www.billboard.com\/music\/brandy\">Brandy<\/a>&nbsp;to&nbsp;<a href=\"https:\/\/www.billboard.com\/music\/nate-dogg\">Nate Dogg<\/a>&nbsp;and Andr\u00e9 3000, earned 55,000 units in its first week (of which 39,000 were in album sales). He previously hit the Billboard 200 with&nbsp;<em>Oxnard<\/em>&nbsp;(No. 11; Dec. 11, 2018) and&nbsp;<em>Malibu<\/em>&nbsp;(No. 79; Feb. 6, 2016).<\/p>\n\n\n\n<p>At No. 5 on the new Billboard 200,&nbsp;<a href=\"https:\/\/www.billboard.com\/music\/nipsey-husle\">Nipsey&nbsp;<\/a><a href=\"https:\/\/www.billboard.com\/music\/nipsey-husle\">Hussle<\/a>\u2019s&nbsp;<em>Victory Lap<\/em>&nbsp;falls two spots (55,000 units; down 13%). Grande\u2019s former leader&nbsp;<em>Thank U, Next<\/em>&nbsp;slips 4-6 with 46,000 units (down 1%).<\/p>\n\n\n\n<p><a href=\"https:\/\/www.billboard.com\/music\/beyonce\">Beyonc\u00e9<\/a>\u2019s surprise-released\u00a0<em>Homecoming: The Live Album<\/em>\u00a0debuts at No. 7 with 38,000 units earned from just two days of tracking activity (with 14,000 of that sum in album sales). The album\u00a0<a href=\"https:\/\/www.billboard.com\/articles\/news\/8507532\/beyonce-surprise-homecoming-live-album-stream-it-now\">dropped<\/a>\u00a0with no warning in the very early hours of Wednesday, April 17, and the tracking week for the chart ended on April 18. (<em>Billboard<\/em>\u2019s album charts\u2019 tracking week runs Friday through Thursday.)<\/p>\n\n\n\n<p><em>Homecoming: The Live Album<\/em>&nbsp;was released to digital retail and streaming services shortly after the premiere of Beyonc\u00e9\u2019s&nbsp;<em>Homecoming<\/em>&nbsp;film on Netflix at 12:01 a.m. on April 17. Both projects chronicle Beyonc\u00e9\u2019s headlining&nbsp;<a href=\"https:\/\/www.billboard.com\/articles\/news\/8347134\/beyonce-coachella-hbcu-black-south\">performances<\/a>&nbsp;at the 2018 Coachella Valley Music and Arts Festival.<\/p>\n\n\n\n<p><em>Homecoming: The Live Album<\/em>&nbsp;is Beyonc\u00e9\u2019s eighth top 10 album as a soloist. She also recently visited the top 10 as one-half of The Carters (alongside husband Jay-Z) with 2018\u2019s No. 2-peaking&nbsp;<em>Everything Is Love<\/em>.<\/p>\n\n\n\n<p>It\u2019s possible that&nbsp;<em>Homecoming: The Live Album<\/em>&nbsp;could rise higher on next week\u2019s Billboard 200 chart (dated May 4), after its first full tracking week of activity.<\/p>\n\n\n\n<p>Rounding out the new top 10 on the new Billboard 200 are\u00a0<a href=\"https:\/\/www.billboard.com\/music\/juice-wrld\">Juice\u00a0WRLD<\/a>\u2019s\u00a0<em>Death Race for Love<\/em>\u00a0(5-8 with 34,000 units; down 9%),\u00a0<a href=\"https:\/\/www.billboard.com\/music\/post-malone\">Post Malone<\/a>\u2019s\u00a0<em>beerbongs &amp; bentleys<\/em>\u00a0(7-9 with just over 29,000 units; down 5%) and\u00a0<a href=\"https:\/\/www.billboard.com\/music\/a-boogie-wit-da-hoodie\">A Boogie Wit da Hoodie<\/a>\u2019s\u00a0<em>Hoodie SZN<\/em>\u00a0(9-10 with 29,000 units; down 4%).<\/p>\n\n\n\n<p>Source: billboard.com<\/p>\n<div id=\"themify_builder_content-1389\" data-postid=\"1389\" class=\"themify_builder_content themify_builder_content-1389 themify_builder themify_builder_front\">\r\n\r\n\t<\/div>\r\n<!-- \/themify_builder_content -->","protected":false},"excerpt":{"rendered":"<p>Plus: Anderson .Paak and Beyonc\u00e9 debut in the top 10. BTS&nbsp;captures its third No. 1 album in less than 12 months on the&nbsp;Billboard 200&nbsp;chart, as&nbsp;Map of the Soul: Persona, debuts atop the list. The seven-track set, which was released on April 12, starts with 230,000 equivalent album units earned in the U.S. in the week [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1390,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[1],"tags":[],"class_list":["post-1389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music-now","has-post-title","has-post-date","has-post-category","has-post-tag","no-post-comment","no-post-author"],"jetpack_featured_media_url":"https:\/\/musicnow.iprorecords.com\/wp-content\/uploads\/2019\/04\/BTS-press-photo-12-2019-billboard-15481.jpg","jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/musicnow.iprorecords.com\/index.php?rest_route=\/wp\/v2\/posts\/1389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/musicnow.iprorecords.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/musicnow.iprorecords.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/musicnow.iprorecords.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/musicnow.iprorecords.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1389"}],"version-history":[{"count":1,"href":"https:\/\/musicnow.iprorecords.com\/index.php?rest_route=\/wp\/v2\/posts\/1389\/revisions"}],"predecessor-version":[{"id":2964,"href":"https:\/\/musicnow.iprorecords.com\/index.php?rest_route=\/wp\/v2\/posts\/1389\/revisions\/2964"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/musicnow.iprorecords.com\/index.php?rest_route=\/wp\/v2\/media\/1390"}],"wp:attachment":[{"href":"https:\/\/musicnow.iprorecords.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/musicnow.iprorecords.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/musicnow.iprorecords.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}